Welcome, I’m Felicia

I was born in Moldova, just before the fall of the Berlin Wall. Given the economic crisis and our family history of repression, there was no space for joy, sadness, anger, or play. The focus was on doing, functioning, and making a living.

And so I did.

I became the independent woman.
At 17, I left home to study in the UK. Over the next decade, I lived in Canada, Austria, Russia, and Germany.

I became the caring wife.
In 2010, as a student in Canada, I met my husband. My internalised patriarch, those inherited beliefs about what I should do, was stronger than any expectations from him.

I became the high-performing manager.
For over a decade, I worked in male-dominated industries, strategy consulting and software development, often being the only woman with decision-making power in the room.

Until one day, just before I turned 30, I woke up feeling completely lost.
Not knowing for whom I was performing.
Not being able to put into words what I truly needed or wanted: not my team’s voice, not my husband’s, not my parents’, not society’s.